• Oct 2014 Birkenstock Slide


    See them again…for the first time!

  • yeti slide

    Yeti Coolers Wildly Stronger


  • howler slide

    Introducing Howler Brothers

    Heed The Call

  • be hippy slide

    Meet our newest vendor… Be Hippy

    an expression of a lifestyle

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    Your Locally Owned Hometown Outdoor Shop

    Serving Blount County since 1996!

    Fits Socks National Parks Collection

    fits natl park sockThe National Park Foundation, in partnership with the National Park Service, enriches America’s national parks and programs through private support, safeguarding our heritage and inspiring generations of national park enthusiasts.


    Are you Yeti for this weekend?

    Stop in and check out the Yeti Hopper! Not sure if the Hopper is right for you? Check outBillboard_logo the Vimeo video.

    Meet the YETI Hopper, the leakproof, ice-for-days, go-anywhere cooler from YETI. Built for everyday use and abuse, this beast is jam-packed with our hardest materials and toughest technology.



    What’s New at LRTC

    Rugged…preciscion…performance, Bertucci Watches


    berucci watches__________________________________________

    Prana for Everyday



    #BackTo School in style with packs built to last.

    back to school packs


     Deuter YouTube Video



    Fusion of Fashion and Art

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    See more of what we are offering at our Lifestyle Store.

    725 Watkins Rd Maryville 37801



    The Landmark Project

    New Vendor From Greenville SC

    landmark t pics for FB

    Their story…

    We build our brand on stories, collections of our favorite times in the wilderness. But we also love the memories of people who share these outdoor spaces. The Landmark Project is a relatable brand, bringing back the nostalgia of adventure and preserving the special community we enjoy outside.


    We are looking for you around town….

    LRTC decals now in stock!


    lrtc sticker 2